Use Halloween to Sell Your Home

Cheri Diehl October 26, 2018

Use Halloween to Sell Your Home

Frank says:

If you think Halloween isn’t a good time to sell your home, then think again. While it’s a holiday that’s typically associated with ghouls, goblins, and ghastly creatures, it can also be a great time to market your home creatively. Here are some of the best tricks we’ve discovered to use the holiday to your advantage when selling your home.

Decorate tastefully

There’s no reason you can’t get into the Halloween spirit, just because you’re selling your home. But this is not the time to drag out the coffin, hang the spider webs, and cue up the scary music. Instead, opt for more family-friendly decorations with a fall theme instead of a spooky theme. Great choices include potted mums and pumpkins for the front porch and a wreath for the front door. Leave the scary stuff for next year in your new home.

Use treats as marketing opportunities

Trick-or-treating can be one of the best times to market your home to the neighborhood. This is especially true if your street is popular with families on Halloween. Print up small cards with information about your home and attach them to the treats you hand out. Most parents will examine their kid’s candy before they let them eat it, so you can be sure they’ll see it. Better yet, let Discovery Coast Real Estate do it for you!

Post flyers at the door

Another great trick to use during trick-or-treating is to post flyers at the door. You can draw some attention to it with lights, or mention it to parents as they bring their kids to the door. Invite them to take a flyer (or two), especially if they know anyone who may be looking for a house in the neighborhood.  Again, Discovery Coast Real Estate can provide flyers for you!

Dress up like Dorothy

Finally, you can really get into the spirit of things on Halloween by dressing up like Dorothy from The Wizard of Oz while you’re handing out candy to the neighborhood kids. Remind folks who come to the door that, “There’s no place like home,” and then hand them your flyer or a piece of candy with a card attached. It will certainly be memorable!

The bottom line is that Halloween doesn’t have to scare away buyers and hurt your home sale. By taking advantage of the holiday and the increased foot traffic around your house, you can use your creativity to cater to potential buyers.

Compliments of Virtual Results

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